Sunday, June 28, 2009

7 C of the Genting web page - Customisation

The dimensions of customisation in Genting website are personalisation and tailoring.

Personalisation



In the personalisation which means that the users are able and allowed to change the information in his profile. For instance, the users are allowed to change the password or e-mail address. The users can edit the personal information at anytime and the Genting will send the latest information to the users.

Tailoring

Besides that, tailoring which is the customisation initiated and managed by the firm. For instance, the users is need not to return to the first page as choose the languages and the country after the first visit in Genting website.

No comments:

Post a Comment